CAPRI, Italy — The ferry docked next to the blue “Capri a Covid Free Island” billboard and the residents and workers disembarked, carrying luggage and antibodies.
Among them was Mario Petraroli, 37, freshly vaccinated and ready for the grand reopening of the luxurious hotel where he works as director of marketing.
“The big day,” he said as he rode a funicular up above turquoise waters, terraced gardens dripping with lemons and winding cliff-side footpaths.
He reached the summit and stepped out onto a glamorous town famous for its Jackie O and J Lo sightings, exorbitantly priced Caprese salads, and reputation as a billionaire’s playground. Everyone around him — the shopkeepers unpacking the Pucci, Gucci and Missoni garments from plastic bags, the bartenders sliding ice into Spritzes, the carpenters hammering finishing touches on the underground Anema e Core Taverna dance club — had been vaccinated.
Mr. De Luca came to Capri’s famous piazzetta in the center of town to declare Mission Accomplished and to urge tourists to book their vacations on the islands.
Mr. Petraroli, the hotel marketing director, now crossed the same square, past copper-toned Capri enthusiasts who sipped and smoked, their faces pointed at the sun. He entered a warren of narrow streets, lined with Rolex outlets, brand name boutiques and Hangout, a popular pub in town owned by Simone Aversa.
Capri Tiberio Palace, which Kylie Jenner repaired to in a recent summer after, workers at the port told him, she felt unwell on her yacht.
The hotel is named for Tiberius, who ran the Roman Empire from Capri, throwing people off cliffs and training Caligula how to have a good time. Many here call him Capri’s first tourist.
Mr. Petraroli said modern hedonists were already calling, sending scouts to make sure that the vaccine situation, and vibe, is what they want.
“The real issue for them is once they are here, do they have something to do,” he said as workers carried an espresso machine and dusted the blinds.
Upstairs, Mr. Petraroli opened the Suite Bellevue, booked mostly by “sheikhs and sultans and very famous guys.” It leads to a terrace tiled with hand-painted ceramics, topped with a Jacuzzi plunge pool. Mr. Petraroli said the late basketball star Kobe Bryant had such a “special bond with our top suite” that he named his daughter Capri after staying there.
Outside the room, Alessandro De Simone, 23, dusted crystal decanters filled with cognac and whiskey. Mr. De Simone, who is also vaccinated, said none of his friends back home in Naples had been.