In a start-up economy of self-described “boss babes,” Ashley Sumner wants to be known in simpler terms.
While on a run near her home in the Venice neighborhood of Los Angeles in early March, Ms. Sumner was thinking about identity and the peppy phrases that female professionals use to describe themselves online: “girl bosses” and the like.
“I worry about the negative impact of that,” Ms. Sumner, 32, said. “I worry that it allows investors to see founders who are women as a separate class from the rest of the founders. I worry it allows investors to write women founders smaller checks. I do believe that women need to help inspire other women but also that identity can be used as labels to separate us.”
Ms. Sumner is the chief executive officer of Quilt, an audio platform for conversations about self-care topics like wellness in the workplace, PTSD and astrology. (In prepandemic days, the company organized work gatherings and group discussions in people’s homes.)
I am a female founder,” she typed, then dramatically crossing out the word “female” and adding a caption that read in part: “putting my gender in front of what I am belittles what I’ve accomplished.”
Ms. Sumner isn’t particularly active on Instagram or Twitter. On LinkedIn, she had never done more than repost someone else’s articles or musings. But given that platform’s focus on professional life, she thought it was a reasonable place to first share her handiwork.
Ms. Sumner’s post has drawn nearly 20,000 comments, from men and women in the United States, Australia, Africa, Latin America, India and beyond; from executives, construction workers, health care employees, professors and military professionals.
Revel Experiences, a marketing firm in Boston, contacted three successful business owners she knows to ask them what they think. Each said there is not yet enough representation of women in leadership ranks to ignore the gender disparities. “In order to change things and truly achieve parity,” said Ms. Urekew, 50, “you need to have more visibility for other women.”
She added: “I love that she started this discussion, it opened up my eyes to many more aspects.”