
TOKYO — Hideki Matsuyama has never been a fan of the spotlight. Even as he rose to become Japan’s most successful male golfer, he did his best to avoid the attention lavished on the every move of other Japanese athletes who have shined on the global stage.
But with his win on Sunday at the Masters in Augusta, Ga., the glare will now be inescapable. His victory, the first by a Japanese man in one of golf’s major championships, is the fulfillment of a long-held ambition for the country, and it guarantees that he will be feted as a national hero, with the adoration and scrutiny that follows.
Japan is a nation of avid golfers, and the game’s status as the sport of choice for the Western business and political elite has given it a special resonance. Success in sports has long been a critical gauge of the country’s global standing, with the United States and Europe often the standard by which Japan measures itself.
“We have always dreamed of winning the Masters,” said Andy Yamanaka, secretary-general of the Japan Golf Association. “It’s a very moving moment for all of us. I think a lot of people cried when he finished.”
added its first official nament in Japan.
victory at Augusta, the expectations on Matsuyama will increase dramatically. Media attention is likely to reach a fever pitch in the coming weeks, and endorsement offers will flood in.
Although golf has dipped in popularity in Japan in recent years, sports analysts are already speculating that Matsuyama’s win could help fuel a resurgence in the game, which has had renewed interest as a pandemic-friendly sport that makes it easy to maintain a healthy social distance. The Tokyo Olympics this summer will also focus attention on the game.